My patience with uninvited solicitations from service vendors has officially worn out. You might be close to that point too. As a decision maker within my company’s marketing department, I am a magnet for solicitors with this mindset: “his company needs our solution! Let’s hit him up ASAP.” It usually goes like this: I get three […]
A few weeks ago, I wrote a post about my recent interest in minimalist lifestyles. While I want to reiterate that I do not consider myself to be a minimalist by any stretch, I’ve found a simple lifestyle with less material possessions to be attractive. Now as my awareness and interest in minimalism has increased, […]
They’re dropping like flies. Macy’s. Sears. Sports Authority. Kohls. Who’s the next big big box retailer we’ll read about shuttering hundreds stores nationwide after yet another bad quarter? Regardless, who might be next (we can only speculate at this point), there’s a toxic combination that seems to plague each and every one of them. A […]
We live in a drama-filled world, don’t we? Every where you look there’s some lofty, disingenuous, exaggerated, or tone-deaf statement being made in the form of advertising, television, your highly self-conscious coworker, or your Facebook feed. I went into Starbucks and on their menu board was a picture of a few drinks that said, “Crafted […]
I decided to start the new year with another blog post about content marketing? Why? Because I really believe that it’s a fundamental component of a digital strategy for all businesses. I also believe that it’s something that businesses botch on a routine basis. That might be due to the fact that there’s no governing […]
A few weeks ago, I came across digital marketer Neil Patel’s article about letting go of his condo and most other material possessions in favor of living out of a suitcase. You can read the article here. It got the wheels in my mind turning and I started thinking – practically obsessing – over things […]
Back when I worked as a pay-per-click campaign specialist at a small agency, the meeting requests I received from platform sales people were few and far between. I didn’t have much in the way of capital or clout to sign up for a platform designed to make my job easier for a few grand a […]
Fairness is balance without weight. In its true form, it creates a frictionless environment where things like peace can thrive. Similarly humans desire fairness in a similar way to how they desire peace. Flaws in character do make it difficult to create fairness and selfishness often appears instead. However, when fairness exists, everyone can thrive.