“All you have to do is to look at a newborn child and watch their eyes move around. We want to see. To explore; we as human beings, we need that. I wasn’t one of those absolute naturals, but since childhood I’d seen pictures of the great explorers and I felt that, you know I’d like to plant the flag. The three of us we were very fiery people. The bug was on our back to perform. We really had with the backpacks what we needed to survive. There’s a little bit of danger, uh, in the unknown but human beings I find just aren’t apt to back away from something that is a challenge. It took 8 days all together. Yeah, we barely made it, but we did make it. We were pushing the limits pretty close. Feelings are not something we have recorders for. People will always have a desire to explore what they haven’t seen whether its above us, on the surface, or down in the depths of the ocean.” – Dr. Buzz Aldrin, US Astronaut via “The Explorer” by The North Face
The North Face put together, what I think is the most powerful commercial of 2013. I’ll let you make your own judgements about it, but to me it’s pretty incredible.