Dress

Fashion is something you can see talked about all over the Internet. There are countless fashion blogs, YouTube videos, and photos highlighting some outfit or clothing item someone deems fashionable. When I’m thumbing through my Instagram app, particularly in the explore section, I see a lot of fashion posts. Many times I roll my eyes thinking “this is so materialistic.” Continue reading

The Most Beautiful Video of New Zealand Ever Made

I came across this video on Adventure Journal and it was just too good not to share. If there’s any kind of photography I love, it’s landscape photography. Throw time-lapses and aerial shots in HD into the mix and you’ve got something golden. Check out this time lapse/aerial video of New Zealand and I guarantee you’ll have a new found appreciation for creation. It’s safe to say the Lord of the Rings doesn’t do Mount Potts justice quite like this does.

The Waters of Greenstone from Nathan Kaso on Vimeo.

There’s Something About May In Indy

Until today it had been eight years since I had set foot inside the two and a half mile oval better known as the Indianapolis Motor Speedway. If memory serves me correctly, the last time was May 29th, 2005 to see the greatest spectacle in racing, the Indianapolis 500. The late Dan Wheldon won the 200 lap race that year cementing his status as a racing legend. I stopped going, quite frankly, because my grandmother was no longer able to go. Continue reading

Donor Incentives Versus Socially Conscious Products

It’s virtually impossible to have any discussion about charitable organizations without talking about fundraising. It’s the lifeblood of any non-profit and thus carries a tremendous amount of importance. Yet, as broad as the world of non-profit organizations is today, the kind of fundraising we see is relatively simple. One of the most common forms of fundraising that happens is the exchange of non-profit branded merchandise for donations. If you’ve had any interaction with a charity before, you’ve likely seen this in one of two forms. 1) You’ve been offered a product in exchange for donating a certain amount of money (ex. Get a free t shirt or gym back when you donate $50 or more). 2) The proceeds of a purchase benefit the cause (ex. Buy this $20 t-shirt and all of the proceeds go to x charity). Hopefully that isn’t earth-shattering information. Continue reading

5 Things I Wish I Learned About Marketing In College

Dear college student,

If you talk with any professional who has been out of college for a while and is working in a field that is roughly similar to what they earned a degree in, they’ll likely have a thing or two to say about what their alma mater didn’t teach them. I’m no different. In fact, I would even argue that colleges and universities really aren’t that cutting edge at all and in many fields, college curriculums are 2-3 years behind what is actually happening in the business world. Continue reading